I Miami registered mark

onelove.miami

Miami's registered mark.
Available to the few
who belong here.

A federally registered destination trademark — the only one of its kind for Miami. Built for the city's moment. Available for exclusive commercial licensing across real estate, hospitality, retail, and beyond.

$1T+ Miami Metro GDP
100K+ Net migration 2020–24
#3 US luxury real estate market
USPTO Federally registered
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One city.
One mark.
Exclusively yours.

The I Miami trademark is built for the city's defining moment — a registered destination mark with the design, the cultural affinity, and the legal protection to make a licensed product genuinely distinctive.

I Miami sizzle reel poster
Play Sizzle Reel I Miami · onelove.miami
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I Miami · Sizzle Reel · onelove.miami
USPTO Registered Exclusively Licensed One Partner Per Category

A city's identity,
formally claimed.

The I Miami mark didn't emerge from a tourism board or a government initiative. It was conceived, designed, and registered privately — which means it can be licensed privately. That distinction matters.

Where the I ♥ NY mark belongs to the state of New York, the I Miami mark is held by a U.S.-registered business entity. That makes it uniquely available for exclusive commercial partnerships in a way no government-owned destination mark can offer.

The mark's visual language is distinctive: three chromatic dots replace letterforms within "miami" — a device that is immediately recognizable at any scale and across any medium. It is not a derivation of any existing mark. It is original, registered, and protected.

USPTO Registered
Federal trademark registration providing nationwide protection and licensing authority.
Privately Held
Owned by a U.S. registered entity — structured from day one for commercial licensing.
Distinctive Device
Three chromatic dots replace letterforms — a unique graphic solution in the destination category.
Category Exclusive
One licensee per category. If you hold it, your competitors don't.

Destination marks that built value

I ♥ NY
NYC Dept. of Economic Development
Generated over $30M in annual licensing revenue at peak. Now a global shorthand for city identity.
Las Vegas
Las Vegas Convention & Visitors Authority
"What Happens Here" extended into a licensable brand framework generating merchandise and sponsorship revenue.
Visit Florida
State of Florida
State-backed destination marks license to hospitality partners and real estate developers in formal agreements.
I Miami registered mark

The I Miami mark — federally registered · onelove.miami

The mark people
actually want to carry.

People don't buy IP. They buy the feeling it gives them. The I Miami mark travels — on boats, beaches, and walls that mean something.

I Miami tote bag on a sailing boat ® USPTO Registered
I Miami tote bag lifestyle
I Miami mark in Wynwood
I Miami crop top on the beach
I Miami mark on the water
I Miami in Wynwood

The mark that says
this city is mine.

The I Miami mark works across apparel, accessories, totes, lifestyle goods, and experiences. One exclusive license per category. Your product. Our IP. Their city.
Explore Licensing

One category.
One partner.
Your exclusive.

The I Miami mark is licensed exclusively — one partner per category, per territory. That exclusivity is the product. If you hold the real estate license, no competing developer in Miami can use this mark. That's the conversation.

01
Real Estate & Development
Pre-sale campaigns, amenity branding, buyer collateral, and digital identity for active development projects across Brickell, Edgewater, and beyond.
Pricing available upon inquiry
02
Hospitality & Hotels
In-room collateral, amenity packaging, event marketing, digital content, and staff merchandise for lifestyle hotel groups and independent operators.
Pricing available upon inquiry
03
Retail & Consumer Brands
Co-branded merchandise, limited edition product runs, and in-store identity for Miami-native brands in Wynwood, the Design District, and South Beach.
Pricing available upon inquiry
04
Food & Beverage
Packaging co-branding, venue identity, limited product releases, and social content for restaurants, breweries, coffee concepts, and F&B groups.
Pricing available upon inquiry
05
Corporate Gifting & B2B
Onboarding kits and branded gifts for companies relocating to Miami. One gifting partner holds the category — with access to every inbound company in the market.
Pricing available upon inquiry
06
Digital & Events
Sponsored filters, sticker packs, branded activations for event promoters, nightlife groups, and festivals. Campaign-based or annual digital license.
Pricing available upon inquiry
01
Conversation
We align on your category, territory, intended use, and timeline.
02
Term Sheet
A non-binding term sheet issued within 5 business days of alignment.
03
Agreement
Attorney-reviewed license agreement signed by both parties.
04
Assets
Full vector library and brand guidelines delivered within 10 days.
05
Active
Category protected. Annual renewal. Co-brand support included.

Request the licensing deck

Full deck including category structure, territory terms, and pricing — available on request.

Request Deck

A small number of partnerships, chosen carefully.

We don't pursue volume. The mark's value depends on selectivity — a small number of high-quality licensees, each holding an exclusive in their category. The following categories are currently available for first-mover partnerships.

Real Estate & Development
Residential, commercial, mixed-use
Available
Hospitality & Hotels
Lifestyle, boutique, luxury segments
Available
Food & Beverage
Restaurants, breweries, coffee, spirits
Available
Retail & Consumer Brands
Apparel, lifestyle, specialty retail
Available
Corporate Gifting
Onboarding, executive, relocation gifts
Available
Digital & Events
Filters, activations, festival licensing
Available
"Miami is having a decade. The question isn't whether to attach your brand to that — it's whether you move first."
— Licensing philosophy, onelove.miami

Let's talk.

Licensing inquiries welcome across all categories. If you're not sure whether there's a fit, send a message anyway — we'd rather have a short conversation than miss the right partnership.

Location Miami, Florida
Mark USPTO Registered

We respond to all licensing inquiries within 2 business days. All information shared is kept strictly confidential.

Thank you — your inquiry has been received. We'll be in touch within 2 business days.